Concept & Design2022-06-06T07:28:53+00:00

We design signs with substance.

Choosing a sign company for your business signage isn’t easy. You want the best sign company, and that means something more than just the production of business signage. Our team of sign designers can help you conceptualize the best signs for your business.

Do you need help with your artwork? Our dedicated sign design team can assist bringing your ideas to life. Whether it ends up as a display sign, a digital sign, acrylic signs, light box, LED or even truck, car, or vehicle wrapping –  our team of sign designers can help you design a business sign strategy that makes your brand stand out amidst the clutter of Sydney, Melbourne, Canberra or wherever you are in Australia.

From a simple printed acrylic panel sign to full wall graphic displays, we can help you guiding towards achieving the best outcome for your project, suggesting the best methods and materials to use in order to create the effect you desire. Your signs are your image. We help project that into the world of traditional and digital signage.

The times are changing here in Australia. Boring, non-descript business signage is increasingly a thing of the past. It excites us as sign designers to see more and more examples of innovative design thinking here in Australia, at our sign company and even at our competitors. We embrace and encourage design thinking which can not only just serve better but exceed and even predict what the needs of customers and end users may be.

If you’re looking for a signage company that does design as well as signs, contact us today for a free consultation.

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The Platinum Difference.

Design Thinking

Our sign design team is proud to partner with top Australian brands as well as cultural institutions, creative agencies, property developers, architect firms, retailers, corporate clients and independent smaller businesses. Our signage projects come in all sizes. We aim to provide proven planning and project management that helps bringing together research, open discussion and assessment. We work as a team with our customers on their business signage project: from the design phase, to back-and-forth, to implementation at their place(s) of business across Australia, from Sydney to Melbourne to Canberra. Our design strategy helps to determine the critical path between kick-off and successful implementation!

Partner with leading design agencies

We have a friendly working relationship with media companies, ad agencies, and other design agencies across Australia. Some of the top branding and design companies in Sydney, Melbourne, and Canberra have worked with us on business signage. Over the years, Platinum Signs has thus worked in symbiosis with design agencies to develop striking projects for our customers. Nothing excites us more than an amazing business or branding project! These can be large or small, something as unique as a one-off shop design; or, something as complex as a multi store roll out for a large retailer working in conjunction with an agency. The result of these collaborations can be stunningly engineered signage. We design signage that is impactful and purposeful. We build signage that creates your vision and enhances of your brand. Whether you already have a design agency, or are looking for one, contact us today for a sign design consultation.


What is the Sign Design Workflow, step-by-step?2022-01-27T21:54:54+00:00
  1. Enquiry

Are you after original artwork? Have you already got one? What will it be used for? A shop, an exhibition stand, a vehicle wrap, panel printing, 3d custom signs?

  1. Design

A face to face consultation is always best. If that is not possible, then we can also do virtual meetings with Zoom for an instance. We will go straight to the point and not waste your time over jargon, setting the process off on the right track.

  1. Sign-off

Once the design is completed, it needs to be signed off. We will then supply you with the files in various formats. In the majority of cases the design is tailored for a specific product but if a general identity has been designed, Platinum Signs can assist producing all your signage requirements.

What is the Cost of Signage Design and the Design of Custom Signs?2022-01-27T21:53:11+00:00

Of course, the answer is: ‘it depends.’ The cost of the sign design will vary considerable depending on the complexity of the artwork involved, the requirement of presenting realistic mock-ups or not. We typically work based on an hourly rate. For vehicle signage design, we suggest having realistic mock-ups done prior commencing any work.

How Long Does it take to Design the Artwork?2022-01-27T21:51:56+00:00

For simple artwork, such that used as safety signs, simpler panel printing containing mostly written information and basic imagery and / or logo, we can usually finalize artwork within the same day or the day after. For other projects, we can revert back. Naturally some projects are more demanding and also heavily rely on the concept and design given in depth and can take anywhere from 3 days to 2 weeks to be completed. Reach out to our sign design team for more information and help.

Can you Print Based on a Simple Internet Searched Image?2022-01-27T21:50:42+00:00

Unfortunately not, Internet-based images are not suitable for sign. They are just a starting point. We need high-resolution files, PDF or vector files to fabricate, CNC router or laser cut and for printing signs. Printing out of low resolution images would compromise the quality of the product we deliver. The image would come out all pixelated which would be a substandard product. But, you can source an image on the Internet as a starting point, and let our sign design team take that concept and work with you to create the necessary high-resolution files.

Can I Bring My Own Design for my Signs or Signage Project?2022-01-27T21:49:06+00:00

Absolutely! In many cases, clients outsource the design of their signage, or have a preferred design agency in Sydney or elsewhere, or we can refer you to design agency and independent graphic designers to achieve results in a speedy manner. Our friendly team of sign designers is always happy to discuss directly with your design team in order to streamline the processes involved, if needed.


Matt Soltau
Expansion Manager
Smile Direct Club

Great work, consistently delivering on time, on budget our projects across Australia and NZ in multiple sites, inclusive of regional centres.

Olivia Longson
Marketing Manager
Lounge Lovers

Platinum handles all our signage requirements across our stores in Australia, from window decals, outdoor billboards and fleet branding.

Caio Bueno
Head of Operations
Two Men and a Truck

Platinum Signs has been providing signage to our fleet across the country for years. We can rely upon their expertise when it comes to advise as well as trusting their crafted installers that always live up to our expectations.

Our Clients

Freedom Hearing
Smile Direct Club
Two men and a truck
Cancer Council
Total Fitouts
Accor Hotel
Lounge Lovers
Western Sydney University

Our Clients.

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Reach out to talk about your project, ideas,

or anything large.


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