The feature wall
A 2.5-metre-wide ALPHA wordmark in polished clear acrylic creates the main lounge identity, with the Bring Your A Game line applied separately below.
Sydney CBD project · Workplace branding
Alpha Group office branding signage in Sydney CBD.
A coordinated workplace-signage package for Alpha Group, combining a reverse-printed acrylic wall identity, sculptural painted A forms and matte vinyl goal graphics across lounge, meeting and breakout spaces.
Sydney CBD · Completed September 2024
Completed lounge identity
The 2.5-metre-wide acrylic identity anchors the shared lounge, with polished edges, rear-applied colour and a separate cut-vinyl tagline.
- Location
- Sydney CBD, NSW
- Completed
- September 2024
- Main identity
- 2500 × 840 mm acrylic sign
- Sign package
- Acrylic · EPS · cut vinyl
The project in detail
Acrylic identity, dimensional forms and wall graphics in place.
Six additional owned photographs show the completed lounge identity, polished acrylic detail, meeting-room A forms and two goal-graphic applications without repeating the hero.
These photographs document finished results from one Alpha Group workplace project in Sydney CBD; they are not presented as a fabrication or installation chronology.
Project at a glance
One brand language carried through several workplace zones.
The package gives each space a different level of emphasis while holding the same turquoise, charcoal and light-grey identity. The feature wall leads; dimensional A forms and goal graphics extend the story through the office.
The sculptural markers
Two painted A forms, each approximately 1.2 metres high and 300 mm deep, bring recognisable brand geometry into meeting spaces.
The goal graphics
Two matte cut-vinyl messages turn secondary breakout walls into clear, brand-aligned workplace-goal touchpoints.
How the package was resolved
Four approved sign elements, coordinated across the office.
The final specification and completed photography establish the sizes, materials, finishes and installed locations. The gallery documents finished results rather than presenting fabrication or installation-progress images.
Read the four delivery stages
- 1
Map the workplace zones
The approved package assigns the principal identity to the lounge, dimensional A forms to meeting areas and goal graphics to breakout walls.
- 2
Resolve the feature identity
The 2500 × 840 mm wall sign uses 10 mm clear acrylic, reverse full-colour printing and polished edges, paired with a separate cut-vinyl tagline.
- 3
Coordinate the supporting formats
Painted EPS forms supply large indoor depth, while matte high-tack polymeric vinyl carries the two detailed goal statements cleanly.
- 4
Set out and install
Each element was positioned for its actual wall, furniture and viewing approach, then checked as part of the completed Sydney CBD workplace.
Project anatomy
Three sign formats, each chosen for a different workplace role.
The material mix follows the viewing conditions and scale of each space: polished acrylic for the principal identity, lightweight dimensional forms for meeting rooms and cut vinyl for detailed wall messages.
Reverse-printed clear acrylic
Ten-millimetre clear acrylic gives the main wordmark physical depth. Colour applied to the rear leaves a smooth high-gloss face, while polished edges keep the profile clean.
Explore acrylic signsPainted EPS letterforms
The two 1150 × 1200 × 300 mm A forms create large sculptural brand markers for indoor meeting spaces without requiring illumination.
Explore 3D letteringMatte polymeric cut vinyl
High-tack polymeric vinyl carries the tagline and goal statements with crisp letter shapes and a low-glare matte finish suited to the interior walls.
Explore office wall decalsFormat decision
Why combine acrylic, dimensional forms and vinyl?
A single material would not give every zone the right balance of depth, scale and detail. The mixed package lets the lounge identity feel permanent, the A forms feel sculptural and the goal statements remain clean and graphic.
A similar office package should still be specified for its artwork, wall surfaces, viewing distances, furniture, access and expected contact with each sign element.
Pricing context
What shapes the price of a multi-zone office signage package?
Packages like this are quoted to the approved artwork, number of zones and actual site. We explain the cost drivers without publishing Alpha Group's commercial terms.
- Overall dimensions, component count and the number of workplace zones
- Acrylic thickness, printing method, edge finish and separate vinyl details
- Size, depth, finish and quantity of dimensional letterforms
- Wall surfaces, site measure, access, set-out and installation timing
Send workplace photographs, approximate dimensions, vector artwork and the location list for a current indication. Final pricing follows confirmed materials, quantities, surfaces and installation requirements.
Technical detail
The deeper project information, available when useful.
The main story stays visual and easy to scan. Open these sections for the delivered scope, the evidence in the photography and the specifications that still need a site-specific review.
The final approved specification and completed photography support the following Sydney CBD workplace-signage scope.
- 2500 × 840 mm non-illuminated acrylic lounge identity
- Reverse full-colour print to 10 mm clear acrylic with polished edges
- Separate Bring Your A Game cut-vinyl tagline
- Two painted dimensional A forms for meeting spaces
- Two matte polymeric goal-message wall graphics
- Set-out and installation across the completed office
These dimensions belong to the Alpha Group project and should not be transferred to another workplace without a new review.
- Main acrylic identity: 2500 × 840 mm overall
- Each dimensional A: 1150 × 1200 × 300 mm
- Each goal wall graphic: 1200 × 520 mm
- Acrylic wordmark material: 10 mm clear acrylic
A coordinated workplace package depends on the new brand, floor plan and surfaces rather than the Alpha dimensions alone.
- Available wall zones, sightlines and furniture positions
- Wall finish, substrate and fixing suitability
- Brand colours, vector artwork and approved message hierarchy
- Indoor contact, maintenance and durability requirements
- Building access, installation hours and rollout locations
Sydney proof · National capability
A Sydney CBD workplace result that can inform multi-office branding.
This Alpha Group package was completed in Sydney CBD in September 2024. For businesses with multiple offices, Platinum Signs can coordinate one approved visual standard nationally while reviewing every location for dimensions, surfaces, access and the mix of sign formats required.
- One approved artwork, colour and finish standard
- Zone-by-zone survey and substrate checks
- Coordinated production, staging and installation
Prepare a useful brief
What to send for a workplace branding package.
A concise first brief lets the team assess hierarchy, materials, scale, surfaces and installation before confirming a scope and price.
Read the four-point quoting checklist
- 1
Workplace photographs
Include straight-on views and wider context for every lounge, meeting, reception or breakout zone under consideration.
- 2
Plans and dimensions
Share available floor plans, elevations or the approximate width and height of each proposed sign area.
- 3
Brand artwork
Supply vector logos, approved colours, typography and the exact wording for any culture or goal graphics.
- 4
Sites and programme
Flag building access, target installation dates and the full location list for any coordinated office rollout.
Frequently asked questions
Questions this project usually raises.
Practical answers about acrylic office lettering, dimensional features, wall graphics, pricing inputs and multi-office delivery.
The documented package includes a 2.5-metre-wide reverse-printed acrylic wall identity with a separate vinyl tagline, two large painted dimensional A forms and two matte polymeric goal-message wall graphics. It was completed in Sydney CBD in September 2024.
Printing the colour to the rear of clear acrylic leaves a smooth high-gloss face, while the 10 mm material and polished edges create visible depth. The artwork, lighting, wall colour and viewing distance still need to be checked for each project.
They can suit large indoor brand features where their position, expected contact, finish and maintenance requirements are appropriate. The Alpha forms were specified for meeting-room environments; another site should be reviewed on its own conditions.
Price depends on the number and size of signs, material thickness, print and paint finishes, dimensional depth, wall surfaces, access and installation timing. Send photographs, dimensions, vector artwork and the zone list for a current indication.
Yes. The Alpha Group page documents one Sydney CBD project. A multi-office programme can be coordinated nationally around an approved visual standard, with dimensions, surfaces, access and installation requirements checked at each site.
Related capability
Explore the services behind the Alpha Group result.
Use the completed project as visual proof, then move into the sign type that matches your own workplace brief.
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Office signage and rollouts
Planning one branded workplace or a national office programme?
Send your office photographs, approximate dimensions, brand artwork and location list. We will help define the right mix of dimensional signs, acrylic lettering, wall graphics and installation.